Week 3b: Analyzing Business's Social Media
Analyzing 5 Business's Social Media Presence
Manifestation Babe
http://manifestationbabe.com/
Facebook: last post February 8th 2019.
Instagram: last post February 8th, 2019.
Twitter: last post January 21, 2019
Pinterest: last post February 8th, 2019.
Kathrin Zenkina is the founder of the brand, Manifestation Babe. Her page enlightens woman and some men to use spirituality (manifestation, universal laws) to create the business and engagement they desire. Kathrin's website has a lot of information to offer her clients, which she offers services and courses to help individuals on certain topics. She posts at least 5 posts a week and each post is geared towards her audience and how they could benefit from it. She posts on all social media platforms and even engages with her audience through comments, live stream videos, and even posts videos replying to her audience's comments alone. This is very beneficial to her because she is building crazy engagement with her audience and it makes them want to look at her social media pages because they will feel more valued by her.
Jacqui Sive
https://www.jacquisive.com/
Facebook: last post February 11th 2019.
Instagram: last post February 11th, 2019.
Twitter: last post January 16, 2019
Pinterest: n/a
Jacqui Sive is another woman who has her own personal business, relating to spirituality helping others to create the business they desire. She has her own website also that promotes herself as a life coach where she has courses to sell to her clients. Jacqui has all social media platforms on her website, besides Pinterest. She uses them all quite frequently and even posts on them multiple times a day. This shows she is dedicated to building her social media pages and has a lot of content to offer her audience. Jacqui posts informational posts along with videos about certain topics that offer her audience something to relate to.
Slyvester Mcnutt III
https://www.sylvestermcnutt.net/
Facebook: last post February 11th 2019.
Instagram: last post February 11th, 2019.
Twitter: last post June 4th, 2018
Youtube: February 11th, 2019
Sylvester Mcnutt was originally an author for self-development books, but he recently expanded his work to public speaking, podcasts, videos, and even more books. He uses social media very well and has built his engagement up, where him posting everyday has helped immensely. He posts a podcast once a week talking about self-development topics, he makes an instagram post at least once a day, he goes live on instagram a few times a week and even has a group chat with his clients to build better relationships with them. Sylvester posts small summary pictures on his instagram, which many people can relate to, which is why I think they follow and engage with him. His website publicizes his books that are for sale and links to his podcasts and videos.
Abraham Hicks
https://www.abraham-hicks.com/
Facebook: last post February 11th 2019.
Instagram: last post February 10th, 2019.
Twitter: last post February 9th, 2019
Youtube: August 12th, 2018
Abraham Hicks is a public speaker and spiritual (law of attraction & universal laws) advisor. She does workshops with her clients where she public speaks and helps people in her audience with problems their facing. On her website, she offers subscriptions to a monthly CD that highlight her workshops most valuable information, along with meditations, video clips, and her blog. Abraham is somewhat active on her social media accounts, but probably the least compared to the other three. She has an unlimited amount of youtube videos of her speaking on numerous topics, relating to law of attraction, spiritual guides, and meditation.
Tony Robbins
https://www.tonyrobbins.com/
Facebook: last post February 11th 2019.
Instagram: last post February 11th, 2019.
Twitter: last post February 11th, 2019.
Youtube: July 23rd, 2018
Tony Robbins is another public speaker that promotes self-development and positive mindset around business. His website is very empowering and even has a pop-up box that asks "what is the purpose of your visit to this site today?" which helps him build a focus group and an understanding of why people are visiting his website. Tony is well known for his life-changing events that cost a good chunk of money, but people seem to pay for it anyways. He only promotes Twitter and Facebook on his website, but he uses Instagram and Youtube also. Tony is very active on Twitter Facebook and Instagram, where he posts about charity events, his main events, and videos of him public speaking or being interviewed.
Analysis
After analyzing each business and their social media platforms, they all showed that being active and engaging with their audience is vital to influential success. Social media has become so enhanced that businesses depend on them to make their following bigger and able to reach bigger audiences. The people I mentioned above all have a self-promoting business and are very successful in what they do and how they do it. Comparing these five businesses can help me to understand what works and what doesn't when it comes to having a life-coaching business.
Manifestation Babe
http://manifestationbabe.com/
Facebook: last post February 8th 2019.
Instagram: last post February 8th, 2019.
Twitter: last post January 21, 2019
Pinterest: last post February 8th, 2019.
Kathrin Zenkina is the founder of the brand, Manifestation Babe. Her page enlightens woman and some men to use spirituality (manifestation, universal laws) to create the business and engagement they desire. Kathrin's website has a lot of information to offer her clients, which she offers services and courses to help individuals on certain topics. She posts at least 5 posts a week and each post is geared towards her audience and how they could benefit from it. She posts on all social media platforms and even engages with her audience through comments, live stream videos, and even posts videos replying to her audience's comments alone. This is very beneficial to her because she is building crazy engagement with her audience and it makes them want to look at her social media pages because they will feel more valued by her.
Jacqui Sive
https://www.jacquisive.com/
Facebook: last post February 11th 2019.
Instagram: last post February 11th, 2019.
Twitter: last post January 16, 2019
Pinterest: n/a
Jacqui Sive is another woman who has her own personal business, relating to spirituality helping others to create the business they desire. She has her own website also that promotes herself as a life coach where she has courses to sell to her clients. Jacqui has all social media platforms on her website, besides Pinterest. She uses them all quite frequently and even posts on them multiple times a day. This shows she is dedicated to building her social media pages and has a lot of content to offer her audience. Jacqui posts informational posts along with videos about certain topics that offer her audience something to relate to.
Slyvester Mcnutt III
https://www.sylvestermcnutt.net/
Facebook: last post February 11th 2019.
Instagram: last post February 11th, 2019.
Twitter: last post June 4th, 2018
Youtube: February 11th, 2019
Sylvester Mcnutt was originally an author for self-development books, but he recently expanded his work to public speaking, podcasts, videos, and even more books. He uses social media very well and has built his engagement up, where him posting everyday has helped immensely. He posts a podcast once a week talking about self-development topics, he makes an instagram post at least once a day, he goes live on instagram a few times a week and even has a group chat with his clients to build better relationships with them. Sylvester posts small summary pictures on his instagram, which many people can relate to, which is why I think they follow and engage with him. His website publicizes his books that are for sale and links to his podcasts and videos.
Abraham Hicks
https://www.abraham-hicks.com/
Facebook: last post February 11th 2019.
Instagram: last post February 10th, 2019.
Twitter: last post February 9th, 2019
Youtube: August 12th, 2018
Abraham Hicks is a public speaker and spiritual (law of attraction & universal laws) advisor. She does workshops with her clients where she public speaks and helps people in her audience with problems their facing. On her website, she offers subscriptions to a monthly CD that highlight her workshops most valuable information, along with meditations, video clips, and her blog. Abraham is somewhat active on her social media accounts, but probably the least compared to the other three. She has an unlimited amount of youtube videos of her speaking on numerous topics, relating to law of attraction, spiritual guides, and meditation.
Tony Robbins
https://www.tonyrobbins.com/
Facebook: last post February 11th 2019.
Instagram: last post February 11th, 2019.
Twitter: last post February 11th, 2019.
Youtube: July 23rd, 2018
Tony Robbins is another public speaker that promotes self-development and positive mindset around business. His website is very empowering and even has a pop-up box that asks "what is the purpose of your visit to this site today?" which helps him build a focus group and an understanding of why people are visiting his website. Tony is well known for his life-changing events that cost a good chunk of money, but people seem to pay for it anyways. He only promotes Twitter and Facebook on his website, but he uses Instagram and Youtube also. Tony is very active on Twitter Facebook and Instagram, where he posts about charity events, his main events, and videos of him public speaking or being interviewed.
Analysis
After analyzing each business and their social media platforms, they all showed that being active and engaging with their audience is vital to influential success. Social media has become so enhanced that businesses depend on them to make their following bigger and able to reach bigger audiences. The people I mentioned above all have a self-promoting business and are very successful in what they do and how they do it. Comparing these five businesses can help me to understand what works and what doesn't when it comes to having a life-coaching business.
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